Merging technical precision with artistic lead expertise to produce a diverse range of decorative illustrations, technical infographics, and optimized production assets.

Figma Library & UI Systems

• Global Figma Component Library Architecture: Managed the structural foundations of brand identity through scalable Figma libraries and component governance.
• Design Tokens & Variables Management: Implemented systematic design tokens to ensure high-fidelity consistency across global production pipelines.
• Scalable UI Kits: Developed interactive prototypes and UI kits capable of supporting content delivery for 3 billion+ global users.

Brand & Strategic Illustration

• Decorative & Non-decorative Illustration: Produced a wide range of assets, from abstract hero images to functional spot illustrations, all optimized for high-velocity pipelines.
• Data Visualization: Engineered technical diagrams and infographics that simplify complex concepts into digestible, searchable visual narratives.
• Marketing Assets: Directed the creation of banners and high-fidelity production assets that directly contributed to a $200M+ increase in business impact.